Diligent is an agency dedicated to digital commerce. We design and build transactional sites for all platforms and we provide digital marketing and content to drive traffic to them.
There are plenty of ‘cool’ agencies that want to create pretty sites, but few who actually understand how customers engage with brands online. Diligent actually ‘get it’. And they’re a joy to work with.
Michele Harriman-Smith - MD, Childrensalon
E-commerce never sleeps. With a great website that interacts with other digital sales
platforms, your customers’ purses are always open.
Today opening an e-shop is cheaper and faster than launching on the High Street. And the
footfall need never fall away.
We use the world’s leading e-Commerce engine – Magento – to produce fast, reliable and
flexible solutions. Magento is:
M is the new E.
With m-Commerce your customers can shop anywhere, anytime. Sharp retailers are
taking advantage of the rapid penetration of smartphones to sell on this the most personal
of devices. Faster speeds, better security, and scalable systems mean m-commerce will
surpass e-Commerce as the platform of choice.
You can also complement your in-store customer experience with innovative mobile
apps. Or arm your team with stock-keeping and productivity apps.
So you can benefit from all these developments, and new ones as they arise, we’ll make
sure you are optimised for multiple mobile platforms. We deliver content management
solutions that allowing you to make real-time updates across all your platforms.
We can advise you on how to harness the rapidly growing social commerce market place.
Social commerce gets your customers talking about you. Recommending you. And
especially buying from in an online social setting. It could be as simple as encouraging
people to “like” your products on Facebook. Or Retweeting a promotion code that you’ve
posted. Or referring their friends to group buying sites – like Groupon.
We develop social commerce tools and programmes: customer ratings and reviews, user
recommendations and referrals, social shopping tools, forums and communities, social
media optimization, and social applications.
Above all it’s about getting advice from trusted individuals. Trust us to do that for you
F-commerce! Selling on the phenomenon that is Facebook.
When you get this right, your customers – or rather fans – share your page or app and post their purchases on their wall. You could call it viral selling.
We develop Facebook commerce sites and bespoke apps that tie in your Facebook fanpage with your e-commerce site, so that fans can buy directly from their Facebook page.
What you say is who you are. Sober, witty, brash or subtle. Your style matters.
Our writers are brand experts and accomplished communicators. They create words for all media, from websites and marketing emails & newsletters through to white papers or product brochures for your customers to download if you need that too.
We’ll deal with your meta-copy so that search engines track you down. And we can provide ongoing content management so that your copy never becomes out of date.
Blogs can be central to your online content strategy. But do you have time and writing resources to create the relevant content you need?
Our Blogging service ranges from the simple “issues alert” so we can tip you off on the stories you may wish to comment on, through to a comprehensive writing package that ensures you have fresh content constantly. And to make sure readers come to your blog, we’ll produce shorter alerts for your social media sites such as Facebook and Twitter.
You Tube is the second biggest search engine in the digital world. And video can be an important part of your social media and online product strategy. Our former BBC and ITV colleagues produce powerful videos that sell.
If you want your website to achieve any kind of success, you need to be near the top of the search engine rankings. This is where we come in.
When people search the internet, we will help them find you.
With an improved SEO strategy, we can improve your visibility among your target market, moving you up the rankings and thus increasing visitors to your site. To achieve this, we spend time understanding your brand, proposition, products and services, and target audience.
Because we are brand and retail marketing experts, as well as digital commerce pioneers, we understand the intricacies involved in combining brand messages with search optimization. It’s a complex job that includes on-site optimization, and messages away from your site like strategic link building, directory submissions and social bookmarking.
We make sure that your website is updated and improved all the time. We keep a careful track of numbers, so we can see what works and what could perform better. Nothing ever stays the same in the digital sales world.
The world has taken to social media. With more than half a billion users, not everyone on Facebook is a teenager. It’s a new media shopping mall for all. Your potential customers are buying through Facebook right now. You need to be there.
And look at You Tube. There may be two billion videos waiting to be watched, but easy search means customers can find you, see your products, understand them more, comment on them.
And if you’re not Twittering, you’re missing a trick. It can be a credible sales tool when you know how to use it properly.
We do. Talk to us.
Email, used responsibly, written creatively, designed attractively, can form a key acquisition and customer retention tool. It’s a cost-effective way to keep customers informed and communicate news, information, and sales propositions or offers.
As with any marketing plan, your email communications must engage with the right customers at the right time in the right way if you are to maximize response – in this case measured click through rates (and later, trips to your shopping basket).
Diligent creates engaging emails designs that are brand appropriate and matche every other element in your marketing communication programme. We can provide a complete end-to-end service or, if you prefer, easy-to-use content-managed templates that put you in control of the design, content and frequency of your email marketing.
Everything you need to run a programme, from inputting images and words, can be at your fingertips. We’ll help you select the programme to distribute your emails. And, naturally, there’s a full reporting system so you can measure every element.
We build class-leading commerce sites.
Attractive. High Converting. Cost-effective.
Diligent combines beautiful design with reliable, scalable software and exceptional user experience to help you sell more. Our work is tailor-made to reflect your brand and specific commercial needs.
Magento-Commerce
Mobile-Commerce
Social-Commerce
F-Commerce
A great website is only half the story. Clever content strategy – one that people can share if they want – is key to building awareness and driving traffic. Diligent develops original, compelling content – to attract and convert potential customers and retain existing ones – across all digital media.
Copy
Blogs
Video
The best online retailers constantly market their sites. We understand how to maximize traffic, day-in, day out, across the seasons, throughout the year. Our online campaigns ensure that your customers find you and keep coming back for more. We’ll turn visitors into loyalists – and loyalists into advocates.
Search
Social
